Barbara J. Muessig is the President of Rocky Bay Communications, a marketing communications and public relations consultancy, focusing on strategic communications planning and cost-effective, reliable implementation. Barbara has a BAA in Journalism/Public Relations, Economics minor from Central Michigan University, Accredited in Public Relations from the Public Relations Society of America and she has nearly  completed her MBA from Central Michigan University. Her professional affiliations include the Public Relations Society of America, White Pine Chapter – Past President & Ethics Officer, and National PRSA board member. During 2004 and 2005 Barbara served as the Program Manager for Northwood University’s Alpena Center Program, and in 2007-2008 she was the acting Global Marketing Communications Leader for Life Sciences at Dow Corning Corp. Barb loves diverse challenges and the opportunity to influence organizations throughout all stages of their growth.